Using IPRs to Protect Niches? Evidence from the Indian Textile and Apparel Industry
Published By: ICRIER on eSS | Published Date: January, 01 , 2014This paper focuses on the Indian T&A sector and on non-patent IP rights, such as trademarks, industrial designs, copyrights, and geographical indication as well as informal protections to examine whether and to what extent Indian suppliers use some form of IP protection to create and capture value in their nascent brand development and upgrading efforts. Does the shift to own brands and own designs (OBM and ODM manufacturing) demand stronger IP rights? What is the industry’s view on this and how does it relate to market access and the industry’s upgrading prospects? [ICRIER Working Paper no. 40].
Author(s): Suparna Karmakar, Meenu Tewari | Posted on: Jan 28, 2014 | Views(598) | Download (425)